On its own
Discovery → Close Playbook
€79
Includes:
- Discovery → Close Playbook · PDF
Discovery → Close Playbook · the core process
Make your next sales conversation easier to navigate.
A practical process for discovery, qualification, decisions and follow-up—built for people who sell their own services.
€79Discovery → Close Playbook
- Prepare and run discovery conversations
- Use an agenda, call score and clear closing sequence
- Know what to do after the conversation
Instant digital delivery by email after checkout. Nothing is shipped.
- Format
- Length
- 65 pages
- Language
- English
- Delivery
- Digital file
The process
Prepare. Qualify. Decide. Follow through.
The Playbook follows one conversation from preparation to the next step, so you know where you are and what comes next.
01 PREPARE
Go in with a plan
Research, agenda and the questions that matter for this buyer.
02 DIAGNOSE
Qualify the fit
Understand the problem, the stakes and who decides.
03 DECIDE
Agree on a next step
Recommend, handle hesitation and leave with a clear decision or date.
04 FOLLOW THROUGH
Act after the call
Post-call checklist, follow-up and a one-pager outline.
What you get
An editorial overview of the contents.
A complete process on its own, including objections, follow-up and a one-pager skeleton.
I
Discovery framework
How to prepare for and run a discovery conversation.
II
Agenda and call scorecard
A shared structure for the call and a way to judge it afterwards.
III
Closing sequence
How to move from recommendation to an agreed decision or next step.
IV
Objection maps
What common hesitations tend to mean and how to respond.
V
Follow-up and post-call checklist
What to do in the hours and days after the conversation.
VI
One-pager skeleton and practice
A simple written offer outline and exercises to rehearse.
A closer look
The whole arc, in one place.
These are product marketing graphics. Readable agenda and scorecard pages from the PDF will be added here before launch.
Who it’s for
For people who sell the work they deliver.
A good fit if you
- are a freelancer, consultant or small agency selling projects, sprints or retainers
- want one repeatable way to run calls rather than improvising each time
- want to be more deliberate without sounding scripted
Worth knowing
This is a written guide, not a course, coaching or software. It gives structure; results depend on your offer, market and conversations.
Your options
The Playbook alone, or the complete set.
Complete set
Complete Sales System
€99
Includes:
- Discovery → Close Playbook · PDF
- Proposal One-Pager Pack · PDF
- Objection Mail Pack · PDF
Add both specialist packs for €20 more. €115 if purchased separately; save €16.
Questions
About the Playbook
Is the Playbook complete without the packs?
Yes. It covers the whole process, including objections, follow-up and a one-pager skeleton. The packs add focused examples and variants for two tasks.
Is this a course?
No. It is a 65-page PDF guide in English.
Who is it written for?
Independent service businesses: freelancers, consultants and small agencies selling their own work.
Can I upgrade to the Complete Sales System later?
The bundles are sold as a set. If you think you will want both packs, the Complete Sales System is €20 more than the Playbook alone.
Can I buy it today?
Not yet. Purchasing opens once the store is ready. No payment is taken in the preview.